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Viant-LG Partnership Advances Performance CTV Strategies
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Meta to Stop Serving Political Ads in the EU in October
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Streaming Ratings, Week of June 23: Netflix’s Squid Game Plays Its Way to First Place
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The TV-Themed 2025 Comic-Con Activations You Need to See
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WBZ in Boston Offers Buyouts to Photogs and Engineers
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Jack Webb Named Sports Director at Fox and ABC Affiliate in Maine
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FC Barcelona Gets An AI-Powered Assist To Help With Everything From Marketing To Player Fitness
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FCC Commissioner Anna Gomez Said Agency ‘Overstepping its Authority’ in Paramount Merger
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As Ad Industry Sheds Jobs, These Agencies Are Growing—and Hiring
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CPGs Cut Down on SKUs, Slash Prices, and Push Value Brands as Consumers Stay Frugal
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Paramount-Skydance $8B Deal Gets FCC Approval
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How Kidoodle.TV Keeps Inappropriate Ads (And Annoying Children’s TV Stars) Out Of Its AVOD Channels
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How Reddit Gets Credit; The Substackers Going It Alone
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Spotify, Netflix Partner On 'Happy Gilmore' Game Promo
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Bill Would Ban 'Surveillance Pricing'
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Why TV Pharma Ads Are Proliferating
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Google Hits Back At Pew Report
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Streaming Video Viewer Asks Court To Revisit 'Deeply Misguided' Privacy Ruling
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New Bill Would Ban 'Surveillance Pricing'
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Snap Brings 'Home Safe' Functionality To Real-Time Map
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Spotify Partners With Netflix For Promotional 'Happy Gilmore 2' Game
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Google, Walmart Separately Set Off An AI Chain Reaction
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E! News Canceled After More Than 3 Decades
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FCC Approves Paramount and Skydance Merger Shortly After DEI Elimination Promises
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Week of July 14 Cable News Ratings: MSNBC Only Network to Grow Across the Board
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Rumors Aside, The Trade Desk Isn’t Deprecating Solimar Any Time Soon
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Sinclair Buys Two Stations. One in Kentucky and Another in Missouri
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Former CBS Investigative Reporter Anna Werner to Work for Gray
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Hulk Hogan’s Legacy Shows Americans Can Forgive a Sex Tape, But Not Racist Remarks
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Rhone Names First Media AOR to Fuel Womenswear and Wellness Expansion
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Measurement Competitors Try to Snatch the Crown, But Nielsen Remains King for Now
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Will More Legacy Media Be Hit By 'Trump Transaction Tax'?
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A Tribute to the Mythological Ozzy Osbourne
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Commerce Secretary: TikTok Could Go Dark If US Doesn’t Get Control
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How ABC News’ Short-Form Show Reimagines News—and Commercial Breaks
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Transparent Non-Transparency
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Revolving Door Roundup: Tanya Simon Named 60 Minutes Executive Producer
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On Subject Of Trump, Colbert's Gloves Have Been Off For Years
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Will More Legacy Media Be Hit By The 'Trump Transaction Tax'?
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Omnicom Presses Judge To Drop 'Trade Secrets' Claims Tied To Flywheel
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Criteo Strengthens Team To Build Agentic Commerce Platform
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Linear Retains 86% Share Of Ad Impressions Even As Streaming Grows
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Samina Virk Adds CMO to Her Role at Vestiaire Collective
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Dentsu’s Carat Partners With An AI Platform To Bring Its Agents (Almost) To Life
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American Eagle’s Sydney Sweeney Campaign Fuels Stock Surge at Beleaguered Retailer
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Post-Cannes Controversy, Appetite for Ad Awards Remains (For Now)
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Katie McKee Gets WSYX Anchor Job After Eight Years as Traffic Reporter
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Chicago Reporter Cuts Live Shot Short to Help Crashed Cyclist
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Hartford’s WTIC Hires Tim Littau as MMJ
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Mastercard Launches AI Card Design Studio
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WNBA Sponsor Deals Jump 52% Since 2022, According to Report
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WBD and VideoAmp Expand Partnership for ‘2025 Upfront and Beyond’
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Dentsu Vet Brian Monahan Tapped to Lead Retail Media at Albertsons
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AMC Expands 2025 Comic-Con Strategy to Scare Up Fandom
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‘Creative Relationship Marketing’ Is the Sexier Side of CRM
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The Mirage Of Reach: Why Festival Marketing Exposes Everything Broken In Media Measurement
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A Hive Of Activity; The Dogs Are Back In Town
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What The White House 'AI Action Plan' Means For Advertisers
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Genesis Gets Freaky (Friday, That Is) With Disney Deal
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SCOTUS To Mississippi: Answer NetChoice Petition To Halt Parental Consent Law
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What U.S. AI Action Plan Means For Advertisers
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Alphabet’s Revenue Skyrockets, And AI Overviews Gobble More Of The Search Pie
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Incrementality Is 'Gold Standard' For Ad Measurement: Meta White Paper
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SCOTUS Directs Mississippi To Answer NetChoice's Petition To Halt Parental Consent Law
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YouTube Sees Gains From Strong Ad Spend
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xAI Seeks Billions In Funding
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Netflix Viewing Per Day Slips, Total U.S. Viewing Up 2%
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Google, Others Share How AI Creates Ikea Ad In Seconds Worth $100k