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Le Sserafim and Their Peers Are Flipping the Script on US K-Pop Brand Deals
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Week of Oct. 20 Cable News Ratings: CNN Sees Demo Gains During Total Day
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Roku's 'Platform' Advertising Spikes 17% In Q3
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'Streaming Fatigue' Sets In As Americans Cut, Switch, Re-Subscribe
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A Comcast-WBD Deal: CNN As A Sister Network Of MSNBC?
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Divulging Brand Secrets Rises With AI Agent Concerns
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Forget About The Bots, Here's How Humans Decide
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Skydance Disruptor Ellison Drives Away Top Producer
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Fox Bucks Quarterly Ad Trend: 6% Higher
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Ticker: NBC News Launches ‘Reporting for America’ Marketing Campaign
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Streaming Ratings, Week of Sept. 29: Netflix’s Monster Debuts in First
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September 2025 Media Distributor Gauge: Football Scores Viewership
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City Cast Recalibrates, Adding Social Video and New Markets
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Gayle King to Depart CBS Mornings, According to Report
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Surprise! Netflix Reportedly Preps Bid for Warner Bros. Discovery
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Meta Spends Big On 'Superintelligence,' Takes $16B Tax Hit
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Hear From Elizabeth Banks, Bozoma Saint John, Marian Lee, and Wyclef Jean At Brandweek
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Amazon Ad Revenue Rises 24% To $17.7B
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10 Halloween Ads That are Scary Good
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Uber Launches A Platform-Specific Attention Metric With Adelaide And Kantar
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Locality Wants Every Ad To Hit Close to Home
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Comic: It’s Coming For You
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Wire And Plastic Products Gets Back To Basics; MeTube TV
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Trust In News Organizations Is Falling, Pew Reports
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Reddit’s Full-Funnel Play Nets 74% Ad Revenue Growth
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Meta Users Want Appeals Court To Revive Antitrust Suit
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Snap Selects New Engen As Lead Creative Agency
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Roku’s Recent Investments In DSPs and Performance Are Still Paying Off
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AT&T Sues NAD Over Demand To Remove Ad
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Google Advances Autonomous Agent Transactions
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3.know: A Conversation With AI Agency TheBrief's Tammy Nam
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NBCU Core Advertising Inches Up In Q3
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Microsoft, AWS Outages Reveal Cloud Failure Impact For Advertisers
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IAB Releases Guidelines For Using CTV As Performance Channel
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Is It Smart To Turn All Sports Fans Into Sports Bettors?
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Snapchat, Xbox Go Lunar With AR Lens
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Which Agency Brands Will Survive Omnicom/IPG Integration?
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Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
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The Trade Desk Swipes at Walled Gardens in New Brand Campaign
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Rewriting the Rules of Leadership: Doug Zarkin’s ‘Thinking Human’ Approach
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AI-Influenced Content: Can Viewers Change The Ending Of An Episode?
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Rose Calls Recent WPP Performance 'Unacceptable'
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Peacock and Sports Are Still Shining Beacons For Comcast’s Advertising Business
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L.A. Is Hard To Love In New HBO Max Sitcom
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After Issuing Another Profit Warning, WPP CEO Says She Has a Turnaround Plan
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Google Shakes Off Its Troubles And Outperforms On Revenue Yet Again
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Watchdogs To FTC: Block Meta Plan To Harness Chatbot Data
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Rising to Defend Its Billion-Dollar Tylenol Brand, Kenvue Lures CMO from Mondelēz
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AI Won’t Replace Marketers, But It Will Redefine What Makes Them Great
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Remezcla Adds Streaming Service Aimed at Hispanic Gen Z and Millennials
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Fox’s Tubi Reaches Profitability for First Time
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Despite High Bar for M&A, Comcast to ‘Look at Things’ Amid WBD Sale Rumors
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The Trade Desk Taps Shopsense AI to Turn More of the Open Web Into Shoppable Ad Inventory
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Nothing But Net: Last Year’s $2 Billion in Basketball Ad Spend Delivers Big ROI
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Criteo And The Programmatic Plug-In Problem
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WPP CEO Cindy Rose Calls Performance ‘Unacceptable’ as Full-Year Outlook Slumps
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Tylenol’s Marketing Team Feels the Pain; When Product Placement Becomes Slop
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Google Cloud Boosts Alphabet Q3 Past $100B
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Google DeepMind Reranks AI-Based Information
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Google Cloud Growth Boosts Alphabet Q3 Revenue Past $100B
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Meta’s Q3 Was A Net Win Disguised As A Loss
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Next Step In Agentic Ad Creation: Testing 'Model Context Protocol'
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Agentic Ad Creation Tested Through Model Context Protocol
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Radio And Podcasts Dominate U.S. Listening Habits, Nielsen Report Finds
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Agentic Ad Creation To Be Tested Through Model Context Protocol
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Meta Intros New Threads Ad Formats Ahead Of Holiday Boom
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Book Authors Can Proceed With Copyright Claims Against OpenAI
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MiQ Appoints Industry Veteran Bitterman Global CMO
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