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Why CTV Is Becoming The First Real Test Of Agentic Advertising
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OpenAI’s Big Ambitions; Tricks Of The Trade
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AT&T, Verizon Press SCOTUS To Nix Privacy Fines
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Google Ads Agencies Hit With Scam Client Leads
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Meta Must Face Massachusetts AG's Addiction Suit
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Revolving Door Roundup: CNN Names Alex MacCallum COO
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Offside: Trump Admin Steps Over NFL Media Line
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Offside: Trump Admin Steps Over NFL's Media Line
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B2B Marketers Discover 'Revenue' After Years Of Enjoying Activities
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WPP Creates Chief Transformation Role, Taps Estee Lauder's Choueiri To Fill It
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AMC Has The 'Audacity' To Take On Silicon Valley
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YouTuber Jesser Launches Parent Company, Preps Business Expansion
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Marketers on the Move: Hires and Exits at Babylist, OpenAI, McDonald’s, and more
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WPP Taps Estée Lauder’s Anne-Isabelle Choueiri as Chief Transformation Officer
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Stagwell Brings in Growth Chief to Step Up Push for Big Clients
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Week of March 30 Cable News Ratings: Wednesday’s Live Events Lift Cable Networks
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Meta Pulls Ads That Would Recruit Clients for Social Media Addiction Lawsuits
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Judge Says Pentagon Violated His Order To Restore Access For 'NYT' Journalists
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OpenAI Projects $100 Billion In Ad Revenue By 2030
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Ads of the Week: 9 Campaigns That Caught Our Eye, From On to Coca-Cola
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Justice Department Probes NFL As Consumers Say Watching Football Is Too Expensive
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Dan Aversano Is Back At DatafuelX And Aiming For Continued Growth
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How Advertisers Can – And Cannot – Get In Front Of Chatbot Shoppers
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Primed For Upfronts; How Much AI Is Too Much AI?
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Search Fills Gaps For AI Chat Queries
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TikTok To Build Second Finland Data Center For EU User Info Storage
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Search Fills The Gaps For AI Chat
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Watchdogs To Court: Lift Amazon's Perplexity Ban
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Amazon CEO's Case For Major AI Spend
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AI Chat Relies On Search To Fill Gaps
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Watchdogs To Court: Lift Order Banning Perplexity From Amazon
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TikTok Adds Wix Integration For SMB Brands
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Arkansas Petitions To Reinstate Restrictions On Social Media Algorithms
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Consumers Want Video, Brands Keep Sending Emails Anyway
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Prediction Markets: Do Networks Need More Transparency About How They Work?
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Jung von Matt SPREE To Lead VW's Global Social Media
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The Media-Buying Singularity Is Almost Here: Upfront 2031-32
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AppLovin’s CEO Is No Longer Board Chair and Two Top Execs Are Stepping Down
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A Third Of U.S. Streaming Ad Spend Is By Firms That Run On All 9 Platforms
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Agency Consultancy Acquires Amazon Ads Expert
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'Malcolm in the Middle' Gets Updated In New Hulu Series
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Build Your First AI Agent at Social Media Week
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Week of March 30 Evening News Ratings: NBC News and CBS News Grow
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ADWEEK TV Advantage: Could Upfront Week Change Permanently?
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Week of March 30 Morning News Ratings: Today Stays in Lead
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What Is AI Automating In Ad Tech?
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EXCLUSIVE: Soccer Media Startup Footballco Wants to Own New York’s World Cup Summer
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The Art of Making Fintech Cool With Catherine Ferdon of Coinbase
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Code in OpenAI’s Ads Manager Suggests the Company Is Building Conversion Tracking Into ChatGPT
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Disney Reportedly Planning First Large Layoff Under New CEO
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5 Years Of ATT: What We’ve Learned, And What The Future Of iOS Performance Looks Like
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Less Soccer, More Feeling: The 5 Creative Principals Guiding Coca-Cola’s World Cup Playbook
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Virtual Vanguard Recap: Richard Sanderson
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Virtual Vanguard Recap: Michael Ventura
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Virtual Vanguard Recap: Assessing Marketing Education
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Zendaya’s On Collection Gets a Surreal Spin From Spike Jonze
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Inside RTL’s Plan To Aggregate Europe’s Fragmented TV And Video Supply
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The Price And Promo Paradox; YouTube’s Interactive TV Push
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Automotive TV Spending Falls 31% In March
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P&G Sets Multibrand Deal With WNBA
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Jeff Shell Leaves Paramount In Quick Exit
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AMC Networks Changes Name To AMC Global Media
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American Public Media Unveils Inform Media Network
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Greece To Impose Teen Social Media Ban
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Greece To Impose Social Media Ban On Teens Despite Experts' Opposing Views
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How Reddit Made The Privacy-First Ad Measurement Shift
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What Most Brands Get Wrong Measuring Influencer Marketing ROI
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Luxury Is Back, And Media Buyers Can Finally Stop Whispering About It